Meijer 'Simply Give' program partners with The Salvation Army to fight food insecurity

Jul 2, 2021

The Salvation Army of Cadillac is proud to announce a partnership with Meijer to provide much-needed relief to local families facing food insecurity through the retailer’s customer-driven hunger relief program, Simply Give.

Our community continues to feel the effects of the COVID-19 pandemic. Food pantries are still seeing increased need in their communities as families face ongoing economic challenges brought on by the pandemic.

Each Meijer Simply Give campaign replenishes the shelves of more than 250 food pantries in Michigan, Illinois, Indiana, Ohio, Kentucky and Wisconsin. The program encourages customers to purchase $10 Simply Give donation cards, which are then converted into Meijer food-only gift cards and given to a local food pantry in the store’s community.

Our Salvation Army food pantry will benefit from donation cards purchased at the Meijer located at 8605 E 34 Rd in Cadillac, now through Oct. 2. In addition, Meijer will double match any cards purchased on Saturday, Aug. 14 and Saturday, Aug. 28, effectively tripling contributions made on those days. Meijer customers shopping online using Meijer pickup or home delivery can also purchase Simply Give donation cards as an add-on to their orders. 

“The events of the last year have taught us all the importance of community members supporting each other,” said Cadillac Salvation Army Corps Officer Major Robert Duskin. “We encourage community members to help us feed their neighbors facing food insecurity in insert your community this fall by purchasing a Meijer Simply Give food donation card during their next shopping trip.”

In light of increased need resulting from COVID-19, Meijer donated more than $7.6 million to Simply Give food pantry partners in 2020 and made an additional $1 million gift in March. Since the program began in November 2008, more than $65 million has been generated for food pantries in the Midwest to distribute to neighbors in need. 

“Food pantries continue to struggle to keep up with the flood of requests they receive daily, especially given the difficult circumstances many families face in the wake of the global pandemic,” said Cathy Cooper, Senior Director of Community Partnerships and Giving for Meijer. “The Simply Give program is a way for Meijer customers to partner with us and support the food banks and pantries that feed families in need in their own communities. We certainly couldn’t do it without the support and commitment of our generous customers and team members, who stand beside us in this effort.”

About Meijer Philanthropy: Meijer is a family-owned retailer based in Grand Rapids, Mich. with a fundamental philosophy aimed at enriching lives in the communities it serves. Meijer proudly donates more than 6 percent of its net profit each year to charities throughout the Midwest. With hunger as a corporate philanthropic focus, Meijer partners with hundreds of food banks and pantries through its Simply Give and food rescue programs. Meijer also supports education, disaster relief, and health and wellness initiatives. 


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