The Salvation Army Urges Americans to ‘Love Beyond’ Challenges
The Salvation Army is issuing a rallying cry for Americans to “Love Beyond.” The organization’s message is simply that when we love beyond hunger, love beyond shelter, and love beyond disasters, we can provide hope and help for millions who need it. Love Beyond is also a symbol of the resources and programs that 30 million Americans rely on year-round when they turn to the nation’s largest private provider of social services for assistance.
“We all share the need to be loved,” said Lt. Colonel John E. Turner, Divisional Commander of The Salvation Army Eastern Michigan Division. “This message is a reminder about the financial struggles and uphill battles that millions of Americans continue to face to escape poverty and the impact that a small act of love can have for someone in need. The continued support of the public helps The Salvation Army love and serve those who are lost, hungry, and hurting — all year long.”
Accompanying campaign messaging, featuring an anthem video “Love” and additional spots about The Salvation Army’s hunger relief, shelter, and bill assistance services, honors America’s hardworking families and calls all of us to love each other beyond the most difficult of situations.
The Salvation Army is uniquely positioned to provide local social services, including food pantries, substance abuse recovery programs, after-school programs, emergency shelter, financial assistance services (rent, mortgage, utilities), and more to vulnerable Americans, each day of the year.
In Metro Detroit, The Salvation Army has provided 382,681 nights of shelter, 2,446,588 meals, and financial assistance to individuals and families in the last year. The Salvation Army provides year-round services to people who are facing poverty, domestic abuse, addiction, isolation, and more. Notably, $.86 cents of every dollar raised provides direct services to people in need every day of the year.
The best way to ensure services continue for those in need is to visit salmich.org and sign up for a sustaining gift of $25 per month, which could help a family overcome the risks of poverty and eviction.
Other options include:
Call 248-443-5500
Ask Amazon’s Alexa to donate by saying, “Alexa, donate to The Salvation Army,” then specifying the amount
Learn more about Love Beyond by visiting The Salvation Army's national website.