Friday only: Twin Cities donations doubled by Thrivent (video)

Dec 3, 2015

(Watch video) – Every Twin Cities donation dropped in a red kettle or made online on Friday, Dec. 4 will be doubled, up to $75,000, by Thrivent Financial. This is the largest corporate kettle match ever for the Twin Cities Salvation Army. Thrivent is helping to raise $150,000 in one day, in honor of The Salvation Army’s 150th anniversary.

The match comes at the perfect time for the Twin Cities Salvation Army, which still needs to raise more than $9 million by the end of the year, in order to meet its $11.6 million Christmas Campaign goal.

“We set an ambitious goal this year,” said Major Jeff Strickler, Twin Cities commander. “But thanks to this generous donation from Thrivent, we are that much closer to achieving it.” 

How to double your gift

Donations can be made at any red kettle in the Twin Cities today. Your online donation will also be matched.

Additionally, you can raise money from the comfort of your couch with a simple click of the mouse. For every view of the videos below, Thrivent Financial will donate a dollar to the Twin Cities Salvation Army.

Each video provides a different example of what $150,000 can do to help others. The videos are fun, quirky, thoughtful, and only 15 seconds long. Feel free to laugh, like, share and move others, all while earning a buck for The Salvation Army with every view.

Videos: Each View = $1 Donation

Thrivent’s Community Partnership

“We know that generosity and making a difference in the lives of others helps keep the focus on things that matter, and that is especially true during the holiday season,” said Katie Knutson, senior community relations specialist for Thrivent Financial. “We are pleased to celebrate the Salvation Army’s 150th anniversary of helping those in need in our communities and look forward to their continued impact.”

Along with volunteer Thrivent members and employees who are bell ringing, Minnesota Realtors will be ringing for 250 hours at the kettles Friday, in honor of Realtor Ring Day. It’s a nationwide event with roots in Minnesota and North Dakota. Since 2010, Realtors have given thousands of hours of their time at Salvation Army kettles.


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