Who we Are

Vision Statement

We are dedicated to Doing the Most Good.

Mission Statement

The Salvation Army, an international movement, is an evangelical part of the universal Christian Church. Its message is based on the Bible. Its ministry is motivated by the love of God. Its mission is to preach the gospel of Jesus Christ and to meet human needs in His name without discrimination.

Our Commitment to Diversity 

LGBTQ+ Support 

Leadership Team

Major Alan Hellstrom
223 N. 8th St. La Crosse, WI 54601
Office: (608) 782-6126 ex. 222
Email: alan.hellstrom@usc.salvationarmy.org

Major Kim Hellstrom 
223 N. 8th St. La Crosse, WI 54601
Office: (608) 782-6126 ex. 225
Email: kim.hellstrom@usc.salvationarmy.org

Jeremiah Conca, Thrift Store Manager
728 Copeland Ave. La Crosse, WI 54601
Office: (608) 782-6126 ex. 270
Email: jeremiah.conca@usc.salvationarmy.org

Daina Dobbs, Director of Social Services
223 N. 8th St. La Crosse, WI 54601
Office: (608) 782-6126 ex. 251
Email: daina.dobbs@usc.salvationarmy.org

Joe Duncan, Business Administrator
223 N. 8th St. La Crosse, WI 54601
Office: (608) 782-6126 ex. 254
Email: joe.duncan@usc.salvationarmy.org

Director of Development 
223 N. 8th St. La Crosse, WI 54601
Office: (608) 782-6126 ex. 239
Email: lacrosse.development@usc.salvationarmy.org

The Salvation Army is a nonprofit, tax-exempt charitable organization under Section 501(c)(3) of the Internal Revenue Code.

Donations are tax-deductible as allowed by U.S. law.

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